Somherbs Branding

omHerbs is a healthcare brand focused on mushroom-based supplements. I led the complete branding and design, crafting a visual identity that blends nature with science.

Panasonic Socialites

In April 2017, Panasonic Smartphones launched its Snapchat presence with a nationwide influencer event, introducing the ‘Socialites’ program and personalized membership IDs. This case study captures the campaign in detail.

U Haus

Home automation blends technology with modern living, so the design needed to feel both sleek and luxurious.I explored several visual directions to capture that balance of innovation and sophistication.

Sociowash

In September 2018, I rebranded Sociowash, a New Delhi–based digital agency. Working in-house allowed me to shape and refine the identity through real-time feedback and experience.

Encore Prime Furniture

A Gurgaon-based modular furniture brand approached us to reinvent its identity. I led the research and logo exploration, experimenting freely with forms and typography to shape fresh creative directions.

Glance Live Fest

Glance Live Fest was a three-day digital celebration of live shows, gaming, and celebrity-led contests. I designed the complete event branding, capturing its energy and vibrance across every touchpoint.

InsureEasy

This case study showcases the complete rebranding of InsurEasy—revamping its visual identity, communication style, and brand positioning to create a fresh, cohesive, and modern presence.

Glance Connect

In 2024, Glance hosted Glance Connect, bringing together top tech influencers to explore its latest innovations. I created the event’s complete branding, reflecting its spirit of technology and discovery.